Skip to main content

2nd Swing

It’s not you, it’s your clubs.

In April 2007, 2nd Swing Golf opened its doors for business out of a few thousand square feet of retail space in Minneapolis. The humble store sits only minutes from the University of Minnesota, where company founder Simon Kallal had the idea to build a golf retail company centered around service and selection.

When they were not assisting customers on the store floor, early 2nd Swing employees crammed into the windowless lower-level room that doubled as a support office. However, as clubs flew off the shelves above them, the company took off.

Now based out of its headquarters in Eden Prairie, Minnesota, 2nd Swing employs over 340 people and operates six stores across five states. Boasting a 4.9+ Google rating and partnerships with every major equipment manufacturer, 2,200 PGA professionals, and 55 of the top 100 golf courses in America, what was once a dorm room dream is now the top-rated golf retailer in the country.

2nd Swing

Geneva Golf Club

October 5th – 6th

Event Site

Alexandria, MN

Tim Herron Prep Tour

 “Providing top players with opportunities to showcase their skills and gain valuable competitive experience.”

The Tim Herron Prep Tour is a competitive series of fall tournaments tailored for junior golfers in Minnesota. This initiative aims to provide top players with opportunities to showcase their skills and gain valuable competitive experience. The tour features events held at premier golf courses, emphasizing skill development and fostering a supportive environment for both boys and girls​.

Tim Herron, a former PGA Tour player, is actively involved in the tour, helping participants navigate their golfing journeys. He provides guidance and support to players, often caddying for them during tournaments. Herron’s connections with college coaches further enhance the tour, as he facilitates opportunities for young golfers to connect with collegiate programs​.

Through its focus on competitive play and personal development, the Tim Herron Prep Tour strives to cultivate talent and create memorable experiences for its participants. For more information about the tour and upcoming events, you can visit Tim Herron Prep Tour.

White Eagle Golf Club

“Elevate Your Game in a True Northwoods Golf Setting.”

White Eagle Golf Club offers a premier golfing experience with top-notch practice facilities. The expansive driving range provides ample space for golfers to refine their swings, equipped with well-maintained hitting bays and premium golf balls for an optimal practice session. Whether you’re warming up or honing your long game, the range is designed to cater to golfers of all skill levels.

Adjacent to the range is a large putting green, where players can focus on perfecting their short game. The smooth, well-kept surface mimics the greens on the course, giving golfers an authentic practice experience. Additionally, there’s a chipping area that allows for work on bunker shots and approach play, ensuring you can prepare for every aspect of the game.

The golf course itself is a scenic masterpiece, located in the heart of Wisconsin’s “northwoods.” Designed to challenge and engage golfers of all abilities, the course features a variety of hole layouts, each maintained to the highest standards. The serene, natural landscape adds to the overall experience, making every round enjoyable and memorable.

White Eagle Golf Club